Privacy Policy

Wellness At: Group (a trading name of Perfectly You Ltd)

This privacy notice explains how we collect, use, store and protect your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Throughout this policy, “we”, “us” and “our” refer to Wellness At: Group.

1. Contact Details

We act as the Data Controller for your personal data.

2. Key Definitions

  • Personal Data: Any information that can identify you directly or indirectly.

  • Processing: Any operation performed on personal data, including collection, storage, use, sharing, and deletion.

  • Data Controller: Determines how and why data is processed.

  • Data Processor: Processes data on our behalf.

3. What Personal Data We Collect

We may collect:

  • Identity data (name, date of birth)

  • Contact data (email, phone number, address)

  • Business data (company name, services, revenue ranges, niche)

  • Account data (login details for course platforms)

  • Payment and transaction data (via Stripe)

  • Course data (progress, completion, engagement)

  • Communication data (messages, support queries)

  • Marketing preferences

  • Technical data (IP address, browser, device)

  • Usage data (website behaviour and interactions)

  • Testimonials, reviews, and submitted content

4. Lawful Basis for Processing

Purpose Legal Basis
Providing services (courses, agency, events) Contract
Managing accounts and access Contract
Payments and financial records Contract + legal obligation
Business insights and service improvement Legitimate interests
Marketing communications Consent or soft opt-in
Analytics and tracking Consent

You may withdraw consent at any time.

5. How We Collect Your Data

We collect data when you:

  • Register for courses or digital products (via WordPress/LearnPress)

  • Purchase products or services (via Stripe)

  • Submit forms, lead magnets, or applications

  • Subscribe to email marketing (via MailerLite)

  • Engage with our website (cookies, analytics, tracking)

  • Communicate with us directly

We may also receive data from:

  • Payment processors (Stripe)

  • Analytics providers (Google Analytics)

  • Advertising platforms (Meta)

6. How We Use Your Data

We use your data to:

  • Deliver courses, training, and services

  • Manage client relationships

  • Process payments

  • Provide support and communication

  • Improve products and services

  • Deliver marketing and advertising (where permitted)

7. Sharing Your Data

We may share your data with:

  • Stripe (payment processing)

  • MailerLite (email marketing)

  • Website and hosting providers (WordPress/LearnPress)

  • Google Analytics (analytics)

  • Meta Pixel (advertising and retargeting)

  • Professional advisors (legal, accounting, insurance)

  • Regulatory bodies where required

In certain circumstances, where we provide marketing or related services to clients, we may process personal data on behalf of those clients. In these cases, we act as a Data Processor, and the client acts as the Data Controller. We only process such data in accordance with the client’s instructions and applicable data protection laws.

We do not sell your data.

8. International Transfers

Some providers (e.g. Stripe, MailerLite, Google, Meta) may process data outside the UK.

We ensure safeguards such as:

  • UK-approved Standard Contractual Clauses (SCCs)

  • UK International Data Transfer Agreements (IDTAs) where applicable

  • Adequacy decisions

9. Data Retention

Data Type Retention Period
Customer and course data Up to 6 years
Financial records 6 years
Marketing data Until consent withdrawn
Enquiries Up to 2 years

We may retain data longer where required for legal claims.

10. Data Security

We implement appropriate measures including:

  • Secure systems and platforms

  • Access controls

  • Encryption where applicable

  • Staff confidentiality obligations

11. Your Rights

You have the right to:

  • Access your data

  • Correct inaccuracies

  • Request deletion

  • Restrict processing

  • Object to processing

  • Data portability

  • Withdraw consent

12. Marketing

We may send marketing where:

  • You have consented, OR

  • You are an existing customer and we promote similar services (soft opt-in under PECR)

You can opt out at any time.

13. Cookies & Tracking

We use cookies and tracking technologies including:

  • Google Analytics (website analytics)

  • Meta Pixel (advertising and retargeting)

These tools help us understand website usage, measure advertising performance, and deliver relevant adverts.

These are only activated where you provide consent.

14. Complaints

If you are unhappy with how we use your data, please contact us first.

You can also complain to the ICO:
https://ico.org.uk

15. Third Party Links

We are not responsible for third-party websites linked from our site.

16. Updates

We may update this policy from time to time.

Last updated: March 2026

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